Welcome to the interviews with super affiliates series where we post our chats with affiliates that are doing really well and making a good living using affiliate marketing. These interviews are part inspirational, part educational and totally interesting! Enjoy today’s interview…
I’m really excited to introduce today’s interviewee. Zac Johnson is someone I’ve looked up to and followed personally for a number of years.
He’s been around making money online for nearly 20 years which is eons in Internet time.
Nesse período, ele já fez praticamente de tudo, desde se tornar viral, administrando um site que teve dias de pico de 100 mil usuários, até indicar mais de $5 milhões em vendas por meio de marketing de afiliados nos últimos dois anos a partir de um blog.
Zac é definitivamente uma pessoa com quem se pode aprender: veja a entrevista...
1. For those that don’t know, can you tell us about yourself and what you do?
My name is Zac Johnson and I’m approaching 20 years of making money online, which I first accomplished while in high school. Over the years I’ve done everything from affiliate marketing, email marketing, site building, consulting, coaching, blogging and now even podcasting! I love helping others make money online and that is what the focus of my personal brand and business has been on for the past seven years since launching my blog at ZacJohnson.com.
2. Como você usa o marketing de afiliados em sua empresa e em seus sites?
Affiliate marketing is a great way for any individual or business to make money online because it’s legitimate, works and can scale heavily. When setup and monitored correctly, advertisers receive quality leads on a performance basis and affiliates are paid for their marketing efforts and time.
I’ve been using affiliate marketing as a revenue source for many years now in nearly all facets. Through my blog at ZacJohnson.com I’ve been able to refer over $5 million in new revenue to affiliate networks by teaching people how to make money online through their own ad campaigns and web sites. I also have various web sites and articles of my own in which I recommend different products and services which may result in a commission on referred leads. This is just a small example of how I use affiliate marketing on a daily basis.
3. What is one thing you can point to that you’ve done in the past that really had a really positive and lasting effect on your affiliate marketing and made your income take off?
A few years back I was able to really focus in on the myspace social market before it started to take off. I took the time to really study the market and build out a resource site with over 10,000 pages of HTML (i don’t program). Long story short… the site and the content went viral and had peak days of over 100,000 unique visitors. Through the use of affiliate marketing and on-site advertising the site would generate seven figures in less than a years time.
4. Quanto tempo você investe em sua estratégia de marketing de afiliados agora em comparação com quando começou?
I don’t focus on affiliate marketing now as much as I used to. Back in the day it was all that I did, since then I’ve transitioned away and now focus on a handful of web sites of my own while continuing to build out my own brand. Affiliate marketing is still a big part of what I do, but now it’s more about teaching others how to use it to make money online.
5. Qual é a sua dica número 1 para novos profissionais de marketing de afiliados?
It’s not easy to make money online, so don’t expect to get rich over night. For every success story you hear, there are 100 failures you don’t hear about. Treat online marketing just like a real business. Only those with the dedication, passion and work ethic will succeed.
6. If you had to start again tomorrow, what would be the first thing you’d do to rebuild your affiliate marketing empire?
It’s easy to look back and say what you would have changed and done to make easy money, but it just wouldn’t be the same. If I was to start over I would make sure that I stick with one niche or source of traffic and just completely dominate it. Too much time is wasted on spreading yourself too thin. I started making money online back in 1995, but I didn’t start building my own brand til 2007. Imagine what it could be if I started much earlier.
7. Onde as pessoas podem saber mais sobre você? Conecte seu site 🙂
ZacJohnson.com é o melhor lugar para me encontrar. Você também pode participar de minha comunidade privada em Blogging.org e ouça meu podcast semanal "Ascensão do empreendedor" no itunes.
Essa é minha frase favorita:
"Para cada história de sucesso que você ouve, há 100 fracassos dos quais você não ouve falar. "
Descobri que a maioria das pessoas deixa de escrever em blogs simplesmente porque não conseguiu o que esperava (pelo que leu de outros blogueiros, que ganhar dinheiro on-line é fácil).
Olá, Rudd,
Você tem toda a razão. Ganhar dinheiro on-line está longe de ser fácil, mas a dedicação e a execução, como Zac demonstrou nas últimas duas décadas, realmente podem render muito.
Obrigado pelo comentário!